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Wednesday, May 18, 2016
OFF-ROAD LIVE! Monday, May 2, 2016 4PM Desert Racing & Recreation News
OFF-ROAD LIVE! Joins Team Valvoline in NEW! Baja 1000 Project!
Valvoline™ – the petroleum industry's first U.S. trademarked motor oil brand now celebrating its 150th anniversary
– today announced a large internal team, along with strong lead and
supporting partners, will construct two, custom Stock-Full class
trucks to compete in the 49th 'SCORE' Baja 1000, scheduled for Nov. 16-20 of this year.
This marks Valvoline's inaugural endeavor as an owner in this racing league.
Lead partner in this venture is worldwide
engine manufacturer Cummins®. Since 1996, Valvoline and Cummins have had
an exclusive arrangement, with the Cummins' logo appearing on product
packaging for a number of Valvoline's Premium Blue™ portfolio of
products. The two companies' extensive research and development
relationship helps to produce the highest-performing product-engine
combinations on the street today.
build partners include BILSTEIN, the world leader in monotube gas
pressure shock absorbers, and ATS Diesel Performance, a worldwide
manufacturer of diesel truck performance products. All partner companies
have been integral in providing assets and expertise to the build.
OFF-ROAD LIVE! is the Premiere source for the entire Team Valvoline "The Baja 1000 Project" Special.
"This endeavor is truly a collaboration of an extended, and valued, partner network," said Jamal Muashsher,
Valvoline's director of marketing for global brands. "Several
Valvoline employees wanted to demonstrate our hands-on expertise
by showing that we not only work at Valvoline, but also embody the
spirit of the brand and understand how to get under the hood and create a
This year's Baja race will be a loop covering 800 – 1,000 miles, starting and ending in Ensenada, Baja California, Mexico. Two main trucks and two chase trucks – rotating drivers and navigators – are needed to complete the average 28-52 hour race.
Drivers invited to navigate the custom-made vehicles will be Network A and Formula Drift Drivers Chris Forsberg and Ryan Tuerck.
"In celebrating our 150th anniversary,
we looked at Valvoline racers from our past and present to help us form
a list of athletes to align with for this race. Certainly, Ryan and
Chris were at the top," added Muashsher. "It meant a lot to us that the
drivers invited to helm our one-of-a-kind trucks speak to the evolution
of Valvoline over the past 15 decades."
Valvoline has been part of racing since the sports' inception. When the first-ever organized car race in North America was held in Chicago, Illinois,
in 1895, the Valvoline lubricated, two-cylinder, one-and-three-quarter
horsepower car won first place. And from this point forward, Valvoline
would cement itself in racing culture. In 1965, the brand continued to
position itself in racing legend when it introduced the world's first
racing oil. The product's innovative competition benefits propelled it
to become, and remain to this day, the best-selling racing oil of all
time. Today, Valvoline™ teams race in numerous high-performance series
The entire build will be highlighted in a digital series that will be featured on OFF-ROAD LIVE! this fall.
Visit Valvoline's recently launched TeamValvoline.com OFF-ROAD LIVE! has teamed with the website for updates, auto-related content, videos and more.
ABOUT OFF-ROAD LIVE!
The Premiere Desert Racing Authority. Every Monday, 4PM WEST 7 EAST.
Based in Southern California, the Home of Off-Road Racing & Recreation, The Desert Tower Studios in the BIG BAD DESERT!
is a leading worldwide producer and distributor of premium-branded
automotive, commercial and industrial lubricants, and automotive
chemicals. It ranks as the #2 quick-lube chain and #3 passenger car
motor oil brand in the United States. The brand operates and franchises nearly 1,050 Valvoline Instant Oil ChangeSM centers in the United States. It also markets ValvolineTM lubricants and automotive chemicals; MaxLifeTM lubricants created for higher-mileage engines, SynPowerTM synthetic motor oil; and ZerexTM antifreeze.
Key customers include: retail auto parts stores and mass merchandisers
who sell to consumers; installers, such as car dealers, repair shops and
quick lubes; commercial fleets; and distributors.
Baja Racing News is the sole product of the Publisher, Gary Newsome. The views presented in no way represents any of the writers, photographers, graphic artists, sponsors, advertisers, racers or race organizers. We are an online news service, not a baby sitting service. No whiners or kooks! No Richard Craniums!
Gary Newsome Publisher
About Gary Newsome, Publisher
I am a retired US Veteran and Voice of America Editor, Living in Ensenada, Mexico. Also raced with the Balboa Datsun Team in the early days of Rally and Off Road on the west coast, in National City, California.
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